Quality and Value
Every day, we squeeze fresh lemons and mix the juice according to Angelo DeLucia’s exact-ing formula to produce Del’s Mix which is of consistent quality and taste. We add no artificial flavorings or colorings. The great taste of Del’s Frozen Lemonade comes from the freshness and quality of the ingredients. The Del’s Mix is then refrigerated to preserve its quality until it is shipped to a Del’s location. As an alternative, we have created a dry Del’s mix for franchises located a long distance from Del’s headquarters.
At each Del’s location, we rigorously enforce strict cleanliness standards, careful handling of the Del’s Mix, and proper methods of freezing the mixture to preserve the goodness already built in. Del’s Frozen Lemonade is made in small batches throughout the day in a special machine according to our exacting instructions so as to ensure the finest and freshest product. When your business is built around a single product, it must be perfect every time!
We also sell a small number of other items, all designed to be good accompaniments to Del’s Frozen Lemonade and to give you a good return. Among these products are pretzels, nachos, and chips.Our price is reasonable, our product wholesome and delicious. Our growth and our success rest on that simple formula.
TRAINING AND SUPPORT
As a member of the Del’s Lemonade franchise network, you will be provided with a complete program. This will include the use of our name and logo, and the use of all the procedures and methods we have developed and refined. You will also be granted territory in which we will open no other franchises.Training and Start-UpWe will provide a training program where you will receive instructions in purchasing materials and supplies, preparation and presentation of Del’s Lemonade, operation of mobile units, and facility maintenance. You will be fully prepared to administer your business including hiring and personnel management and office practices and bookkeep-ing methods.We will assist you in finding a suitable location, we will provide specifications and assistance in facility remodeling, and we will assist you in ordering your initial equipment, inventory and supplies. During start-up, we will assist in the preparation of advertising and promotions and in staffing and daily operations.
After your business is successfully launched, you will continue to receive the benefits of belonging to Del’s Lemonade franchise network. We will make regular visits to your location to advise and offer help with any problems you may encounter. This field super-vision will also aid you in maintaining the high quality standards necessary to promote good business and to protect our reputation for excellence.We will keep you informed on a regular basis of new developments in our business and will share with you each new technique and method we develop. We will provide you with ongoing advertising support in both local co-op programs and national advertising.